Seen from above, the cubic geometry of the Blum project becomes an incident in its surroundings, one horizontal object among many vertical on the Santa Fe financial district. This canonical contemporary object is framed both by the dense infill of new construction in the area and by the nearby freeways, and the flux of vehicular transportation.
The showroom apartment is truly an example of modernist subtle architecture. Its vertical lines & horizontal planes create a project that resembles both the sensual and the intellectual. The architecture composition is represented by sober materials that encompass its simplicity & elegance.